Thursday, March 29, 2007

HP Uses IP Aggressively Against Acer

by Doug Pollack
As reported below by Reuters on March 28th, HP has sued Acer the number 4 worldwide PC manufacturer, for patent infringement. The HP lawsuit seeks unspecified monetary damages but requests the removal Acer products from US markets, where Acer had revenues last year of around $1.6 billion.

The patents in question are very narrow and technical in nature, and include a technology for improving power consumption known as processor "speed stepping". This technique is commonly used in many of today's laptop computers, not to mention in microprocessors. The patents in question were issued between 1997 and 2003.

It is interesting to see HP use their patent portfolio in this type of competitively aggressive manner, especially in the PC business. Their behavior reflects a growing and somewhat disturbing trend in the technology industry where large companies with rich IP portfolios will use a small number of highly technical patents to disrupt the market momentum of a successful and threatening competitor.

In recent memory we've seen similar disputes between Broadcom and Qualcomm the the cellphone market, and Verizon and Vonage in VOIP service. In each case, the aggressor will delve deeply into their IP portfolios to identify patents where a credible case, albeit belatedly, can be made for infringement by a key competitor with a mainstream market offering. The potential that the infringement may have been inadvertent or a result of broadly adopted techniques being irrelevant.

What is disturbing about this practice relates to timing. HP didn't make the effort to identify the specific patents in question and note their alleged infringement by Acer until after Acer designed the technology into dozens of their PCs and reached a US market size in annual revenues of $1.6 billion and growing. At this point, if the HP position was upheld and Acer was required to cease shipments of infringing PCs in the US, they could arguably lose $1 billion in revenues and by the time they re-engineered their entire product line may never regain their lost market momentum.

Now of course one can argue that the design engineers at Acer purposefully used technology that they knew was patented by HP. And because of this behavior, Acer's infringing products should be removed from the market. However, it is somewhat more believable that computer design engineers do not actively monitor the landscape of thousands of patents held by companies like HP, IBM, Sun and the like, to ensure they sidestep this minefield of competitor's patents.

Unless something substantial changes, companies will need to become more regimented and diligent about monitoring and analyzing their own and their competitors patent portfolios. And then find ways to provide guidance to their R&D teams to avoid potentially infringing designs. Until then, I suspect we'll be seeing more news on lawsuits such as this one from HP.


LOS ANGELES/TAIPEI (Reuters) - Hewlett-Packard Co. said it had sued Taiwan computer maker Acer, Inc. for patent infringement, pressuring Acer shares.

Goldman Sachs analyst Henry King said the lawsuit, which aims to stop
Acer from selling some products in the United States, could pressure Acer's already-slim profit margins there.

"
Acer has become a threat that leading PC vendors cannot afford to neglect," he said in a research note. "We understand why competitors would desire a halt to Acer's expansion in the U.S. market."

Shares in
Acer which is due to report earnings later on Wednesday, were down 2 percent to T$63.00 at 0425 GMT on Wednesday, underforming the benchmark TAIEX index, which declined 0.92 percent, although MSCI's index of IT stocks, down 1.4 percent, indicated a broad sell-off in the sector.

The lawsuit, filed in a Texas federal court on Tuesday, seeks to stop
Acer from selling some products in the United States, including desktop and notebook computers, and media centers and related products, because HP alleges they use its patented technology.

The five U.S. patents listed in the lawsuit were issued between 1997 and 2003.

HP, the world's top PC maker, said in a statement it "is taking necessary action to protect its intellectual property against unauthorized use" by
Acer the world's No.4 PC maker.

The patents relate to optical data storage, circuits and methods for reducing computer system power consumption, multiple processors in computer systems, and an improved method for attaching devices to a digital serial bus, which allows communication between electronic systems.

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As of January 2022, there is no specific information about HP using intellectual property aggressively against Acer. However, information on such business dynamics, legal actions, and competitive strategies can be found in news articles, press releases, legal documents, or financial reports. For the most accurate information, it is recommended to check recent news sources, official statements from the companies involved, or legal databases. The competitive landscape in the technology industry can be complex, and companies may engage in various strategies to protect their intellectual property or compete in the market. Legal disputes are not uncommon and can be influenced by factors such as patents, trademarks, or other forms of intellectual property. If you have a specific timeframe or more details about the situation, I might be able to provide more targeted information based on the knowledge available up to that date.fatal semi truck accident today

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The statement suggests that HP is aggressively using intellectual property (IP) against Acer, likely for a competitive advantage or to protect its market position. This could involve IP litigation, licensing agreements, or a combination of both. HP may be pursuing legal action against Acer for alleged infringement of its patents, trademarks, or other IP rights, such as lawsuits, cease-and-desist letters, or licensing negotiations. Alternatively, HP might be leveraging its IP portfolio to negotiate licensing agreements with Acer, granting Acer access to certain HP technologies or trademarks in exchange for royalties or other benefits. This aggressive use of IP could be part of HP's broader competitive strategy to maintain or expand its market share. The statement also reflects broader industry dynamics, where companies often engage in IP-related disputes as they compete for market share, innovation leadership, and profitability. The aggressive stance against Acer may be driven by factors such as market rivalry, technological advancements, or strategic objectives.abogados divorcio mclean va

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HP is aggressively using its intellectual property (IP) to compete against Acer, likely in the technology industry. This could involve legal actions like patent infringement lawsuits or licensing agreements. HP's aggressive use of IP could be part of its broader strategy to solidify its position in the market and maintain or increase its market share relative to Acer and other competitors. This aggressive use of IP is common in competitive industries, particularly in sectors like technology where innovation and intellectual property play a significant role in driving success. In summary, HP is actively using its IP assets as a tool for competition and market positioning in relation to Acer.henrico traffic lawyer

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alexandria va divorce lawyerThe patents in question are very narrow and technical in nature, and include a technology for improving power consumption known as processor "speed stepping". This technique is commonly used in many of today's laptop computers, not to mention in microprocessors. The patents in question were issued between 1997 and 2003.

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HP is aggressively competing with Acer in the PC and printing markets, using various strategies to capture market share. These include targeted marketing campaigns, adjusting pricing strategies, releasing new technology and features, and engaging in legal battles over patents or intellectual property. HP's focus on innovation and features can undermine Acer's market position, while its aggressive pricing tactics can attract customers who might consider Acer products. These tactics reflect HP's efforts to maintain a competitive edge in a rapidly evolving market.leesburg traffic lawyer

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HP and Acer are reportedly engaged in a competitive dynamic, with HP implementing aggressive pricing strategies to undercut Acer's products. The company could also ramp up its marketing campaigns, focusing on features, reliability, and customer satisfaction. HP's focus on product innovation and cutting-edge technology could differentiate its offerings and capture market share. Strengthening distribution channels or forming partnerships with retailers could give HP an edge in visibility and accessibility. Enhancing customer service and support can improve brand loyalty and attract potential Acer customers. HP might also target specific demographics or markets where Acer has a weaker presence, tailoring products and marketing messages accordingly. The implications of these aggressive tactics include a shift in market share, affecting overall sales and profitability. Increased competition can benefit consumers through lower prices and more options, and both companies may push each other to innovate faster, improving product quality.Personal Injury Lawyer in Colombia

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